Coronavirus and Y.O.U - what are we doing?

Good for People

Our Charity Partner

We’re proud to support Smalls for All, a Scottish charity dedicated to proving the power of pants!

They collect and distribute underwear to women and children in the UK and Africa, working closely with local organisations to ensure that underwear reaches the right people in a sustainable and culturally conscious manner. Read more

At Y.O.U we have a buyone, give two model*. This means that every time you buy a pair of undies, we donate two pairs to Smalls for All!

*Having started with a buy-one-give-one model, we developed an amazing partnership with a local business that allowed us to double our 2018 and 2019 donations. We’ve gone from BOGO to BOGT with double the magic! We’re looking for something similar for 2020 and beyond, so please get in touch if you are interested!

Help us reach our 2023 target by getting involved or upgrading your undies. It really is thanks to our customers that we can hope do this, so thanks for your support!

Our Manufacturer

Did you know?

Clothes are among the items most at risk of being produced through modern slavery. This is serious given that the fashion industry involves up to 40 million people – mostly women – worldwide.

At Y.O.U Underwear, we work with India’s leading sustainable and ethical manufacturer, Rajlakshmi Cotton Mills, the source of most of the world’s organic cotton. We know that the growers, spinners and makers who produce our underwear are paid and treated fairly

Our undies are as good for the people that make them as those who wear them. After all, it is people, not machines! In 2018 we visited the factory in Kolkata to see for ourselves the people who make our underwear.

Read full story

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