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Article: Our 10 Favourite Ethical Fashion Influencers

Our 10 Favourite Ethical Fashion Influencers
Ethical Fashion

Our 10 Favourite Ethical Fashion Influencers

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Staying sustainable on Instagram can be tricky with constant Ads, the shopping tab and seeing all your favourite influencers promoting fast fashion! We’ve put together a list of 10 Ethical Fashion influencers who provide amazing information and tips for keeping your wardrobe sustainable.

Aja Barber

Aja is a leading voice in the ethical fashion conversation, and is vital for learning about the intersections of race, colonialism and sizing in the sustainable sphere. We also love her commitment to sharing small, sustainable fashion brands and think she’s a ‘must-follow’.

Besma Whayeb

Besma is the founder of Ethical Influencers and she writes the blog Curiously Conscious! Besma’s Instagram is full of tips on ethical and sustainable fashion, jewellery, accessory and beauty brands. Besma also hosts a clothing swap called Haulternativecloset and is an all-round champion for eco-aware living.

Aditi Mayer

Aditi is working to decolonise fashion through the power of social media. Aditi shares small and BIPOC businesses as well as helping us all learn more about the role of colonisation in fashion. Plus, her beautiful fashion photography shows that you can be stylish and sustainable! 


Venetia La Manna

Venetia is a London-based slow fashion and vegan influencer. She shares lots of ethical fashion news, campaigns and information - we also love her podcast! A self-proclaimedrecovering hypocrite’, we love her authentic attitude to sustainable living and think her account is a great, non-judgemental space to learn more. 

Emma Slade Edmondson

Emma is a Forbes100 Environmentalist and shares her colourful and ethical outfits. Alongside championing sustainable fashion, she shares tips for keeping your home and lifestyle low waste. We also love her podcast, Mixed Up, which she hosts with fellow fashion influencer Nicole Ocran about their mixed race experience. 

Orsola de Castro

Orsola is the founder of Fashion Revolution, so she really knows her stuff. We love her focus on ‘loved clothes last’, which we agree with! She shares current ethical fashion events, sustainable fashion tips and advice for making your clothes last longer. 

Sally aka @Callmeflowerchild 

Sally’s Instagram feed is full of colour, joy and the outdoors! An advocate for thrifting and making the outdoors more inclusive, she consistently advocates for Black, Latinx and Indigienous folk. 

Emi Ito 

Emi raises awareness of ethical fashion and appropriation of Asian culture within fashion. She also founded the Instagram page @buyfrombipoc which celebrates BIPOC creatives who focus on sustainable and ethical fashion. 

Emily Stochl

Emily hosts the Pre-Loved podcast focuses on second hand shopping tips and the thrifting industry across all her platforms. If you want to learn more about buying second hand clothes, then her account is perfect for you! 

Your Eco Stylist

Not strictly an influencer, we wanted to include an account which highlighted sustainable brands for men, too. Your Eco Stylist uses a strict criteria to judge ethical brands and shares their recommendations on Instagram - a one Stop for Stylish + Sustainable Men’s Clothes.

We hope that this has given you some inspiration for filling your Instagram feed with Ethical Fashion Influencersl! If you enjoyed this post, you might like…

5 Questions To Ask Any Clothing Brand You Shop With

The Impact of Fast Fashion on Female Garment Workers

6 Ways to Mend and Revive your Underwear

By Jess Rigg

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