Y.O.U blog

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Why We're Anti-Airbrushing and Pro-Ethical Marketing

According to a 2020 study conducted by the Women and Equalities Committee, 61% of all adults feel negatively towards their bodies. Whilst the circ...
Sustainable Development Goal 5: Gender Equality

Sustainable Development Goal 5: Gender Equality

As part of our commitment to being a business for good, we're working towards 5 of the UN's Sustainable Development Goals. This World Environment D...
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Our Tree Planting Initiatives as a Sustainable Business

  Trees play an essential role in counterbalancing carbon emissions. Given that the Fashion industry is responsible for 10% of annual carbon emiss...
A Tour of Our Underwear Headquarters!

A Tour of Our Underwear Headquarters!

We thought we’d take you on a quick behind-the-scenes tour of our underwear HQ and explain what happens to our undies once they arrive from our ma...
India’s Covid Crisis: Here’s How We Can Help

India’s Covid Crisis: Here’s How We Can Help

  It’s been over a year since the start of the pandemic and Covid-19 continues to have a devastating impact on communities across the world. In th...
10 Fast Fashion Facts You Need To Know

10 Fast Fashion Facts You Need To Know

Fast fashion is an approach to clothing production that favours fast-moving trends and low prices over environmental and social responsibilities. ...
Almond Light Nude Bralette Hung on a Branch against green leaves and blossom

10 things to like about Y.O.U Underwear

  As a small business, hearing our customers feedback is so important to us! We’re proud to have over 100 5* reviews across our website, Etsy and...
Where to Find Sustainable Brands Online

Where to Find Sustainable Brands Online

Finding ethical and sustainable products online can often be time consuming, especially if you’re not sure where to start. We’ve put together a li...
5 Questions To Help Spot Greenwashing

5 Questions To Help Spot Greenwashing

It can sometimes be hard to know for sure whether a brand is truly committed to ethics and sustainability. The problem of greenwashing is only bec...
What’s the Importance of Fairtrade?

What’s the Importance of Fairtrade?

We're celebrating Fairtrade Fortnight (22nd February – 2nd March 2021), two weeks that are all about sharing the stories of the people who produce...
Why Should Clothing be Vegan?

Why Should Clothing be Vegan?

Veganuary is all about celebrating different habits of consumption, and challenging ourselves to adopt new attitudes.  Veganism is as relevant fo...
Our Impact in 2020

Our Impact in 2020

As the year draws to a close, we thought this would be the perfect time to look back at the impact we've had across 2020! At Y.O.U Underwear, we'r...