Login

Cart

Your cart is empty
A photo of the YOU Underwear rails in a shop. The rails are full of bright red, yellow, green and blue underwear which is neatly hung up.

Our Y.O.U Shops

Where you can find us...


We get it, you want to feel our super soft organic cotton and see how our underwear looks for sizing. Well don't worry, you can, as we have a 'real' shop in Oxford's historic Covered Market and one in Brighton's North Laines.

A photo of the outside of the YOU Oxford shop. The building's structure is black and there are double doors which are open, inviting people into the shop. The windows are big and have colourful displays in them. We can see that there is pride bunting hang up in the shop.

Y.O.U Oxford

Unit 84 The Covered Market, Market St, Oxford OX1 3DY.

Find out more about our Y.O.U Oxford shop.

A photo of the YOU Brighton shop front. There are two bodies, wearing underwear which have been painted on the front of the building. There is a central door and two large windows either side which have colourful displays. There is a bold sign which reads, 'YOU Brighton,' on the front of the shop.

Y.O.U Brighton

54 Gardner Street, North Laine, Brighton, BN1 1UN.

Find out more about our Y.O.U Brighton shop.
A photo of two models who are wearing the YOU Underwear blue mara pyjama bottoms, the woman is wearing a blue mara bralette. The man is sat on a cream rug on the floor, leaning against a pink futon sofa where the woman is sitting and looking over his shoulder. They are looking through their vinyl record collection.

Shop our Underwear and Loungewear

Come and visit one of our shops to see and feel just how soft our organic cotton underwear and loungewear is in real life.

Each of our shops have a safe and inclusive try-on space and our friendly shop staff are always there to help you find your perfect fit.

We promise that our comfortable and breathable underwear will have you leaving us with a spring in your step!

Or shop them now!

More Products!

As well as selling our own underwear, we stock a range of beautiful gifts and eco products in our shop, from natural skincare and hand-poured candles, to jewellery and animal-saving socks! Sourced from other local or small, sustainable businesses, they are perfect for gifts or to treat yourself. Here are some examples...

Agnes & Cat

Inspired by nature and the great outdoors, Agnes & Cat produce natural bath and beauty products, made in Sheffield.

Elvis & Kresse

On a mission to rescue London's decommissioned fire hose, Elvis & Kresse up cycle this hard wearing material into beautiful luxury accessories, with 50% of profits donated to charity.

Black & Beech

Feminist clothing and knitwear created in Wales and produced ethically to empower women, while donating to feminist charities. Shop in store or find here on our website.

Neve's Bees

Locally made in Oxfordshire, Neve's Bees make lip balms and bees wax based hand and skincare products, all made from 100% natural ingredients.

Charlotte Spencer

Hand-poured in the Cotswolds and made from vegan wax and the finest ingredients, these candles will beautifully scent any home.

UpCircle Skincare

Cruelty free, ethical skincare made with waste-fighting ingredients to create a range of circular beauty products.

Bare Kind Socks

A huge range of colourful & comfy bamboo socks which help save animals! Every sock bought donates 10% to the animal on the sock. Shop in store or on our website here

ecoLiving

ecoLiving offers a range of natural, biodegradable products for the home, as well as personal care. All plastic free!

HAYASHI

A beautifully designed range of paper products, offering a natural leather alternative to bags. All made from organic materials and water resistant!

Discover soft, stylish, organic cotton underwear

Woman wearing non wired bra in light pink
Man wearing longer leg boxers in blue mara print
Man and woman wearing robes in pink and charcoal greay