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A photo of the new YOU Underwear Brighton store. The photo shows the inside of the store with clothing rails on the left, a central table, a till desk  and more clothes rails in the background.

Our Y.O.U Brighton Shop

A photo of the YOU Brighton shop front. The building is white with two women's bodies painted on the upper shop front. There is a central door, with two large windows either side of it and a black sign which reads 'YOU Brighton.' The windows are colourful, showcasing the underwear and with pride decorations.

Y.O.U Brighton Info

Where You Will Find Us:

54 Gardner Street, North Laine, Brighton, BN1 1UN.

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Spring and Summer Opening Hours:

Monday to Saturday: 10.30am - 6.00pm

Sunday: 11.00am - 6.00pm

A photo of the YOU Underwear bra rails in the Brighton shop. The image is close up to the bras, showcasing their bright colours. They are neatly hung on wooden hangers and we can see two rails which are vertical to each other.

The story behind our our Y.O.U Brighton shop

After an amazing 5 years with our flagship 'home' store in Oxford's historic Covered Market, we're branching out & have created another home in Brighton!

Having opened our doors on July 10th, we are getting settled in with the help of our amazing Brighton team and independent business neighbours. The best part is that we have already met so many of our lovely Brighton customers who swear by our undies!

Meet our amazing shop team!

Photo shows Sarah, a lady in a blue shirt, standing outside a white building with a large cardboard key.

Sarah

Sarah will be helping to get us all set up, then handing over to Denise and the team to lead our Brighton shop. She does love being by the sea though, so even with a long list of jobs to do I suspect we won't keep her away for long!

Denise

Having lived in Brighton for over 20 years, Denise is perfectly in tune with the rhythm of seaside life. Previously promoting local makers and artists means she’s well connected to Brighton’s creative pulse. Now, she brings that same enthusiasm and community spirit to manage our new Brighton store.

Sophie

Going into her second year of Fashion Communication and Business studies, Sophie is also a singer who’s been played on BBC Radio! When she's not doing her work or writing music, she's probably in a coffee shop making editorial content on her laptop! :)

What we'll be stocking

As well as our own range of organic cotton underwear and loungewear, we will be offering an exclusive curated selection of sustainable fashion & accessories, as well as gifts. Sourced from other local, small or sustainable businesses, they are a perfect treat for yourself or someone special. for gifts or to treat yourself.

Pyjamas - organic cotton unisex pyjama bottoms - Blue Mara design - Y.O.U underwear

Y.O.U Underwear

Super soft, stylish underwear and loungewear for men, women & girls. All certified Fairtrade & GOTS organic cotton, and with a buy-one give-one model to provide underwear to vulnerable people for every pair we sell.

Elvis & Kresse

On a mission to rescue London's decommissioned fire hose, Elvis & Kresse up cycle this hard wearing material into beautiful luxury accessories, with 50% of profits donated to charity.

Black & Beech

Feminist clothing and knitwear created in Wales and produced ethically to empower women, while donating to feminist charities.

Bare Kind Socks

A huge range of colourful & comfy bamboo socks which help save animals! Every sock bought donates 10% to the animal on the sock. Shop in store or on our website here

Agnes & Cat

Inspired by nature and the great outdoors, Agnes & Cat produce natural bath and beauty products, made in Sheffield.

Find out more about our soft, stylish, organic cotton underwear that gives back.