Skip to content


Your cart is empty

Article: Your Thong Questions Answered

A woman lays on her stomach, on a bamboo mat with sunlight dappled over her body. She's wearing a chestnut bralette and thong matching set
Ethical Fashion

Your Thong Questions Answered

A women wears a grey thong and turns around, facing a green hedge. The text 'Should I wear a thong' is on the right

Thongs are like marmite: some people swear by them, others firmly avoid them. We know underwear is a matter of personal preference, but it’s just as important to make informed purchases. We’re answering some of the most commonly searched questions about thongs (and dispelling any myths!) to help you make up your mind.

Ultimately, the best way to decide is to try a pair for yourself, and here’s 5 reasons to to give thongs a go. Now onto the questions!

Are thongs comfortable to wear?

It depends. For many people, thongs are especially comfortable because they’re lightweight, discrete and sleek. Thanks to their minimal design, thongs are much less likely to bunch up and move around during daily activities. 

Thongs become less comfortable if they’re made from itchy fabrics that don’t provide enough coverage. Skimpy lace g-strings may be great for the bedroom, but they’re not designed for hours of wear.

Can I wear thongs everyday?

A woman lays on her stomach, on a bamboo mat with sunlight dappled over her body. She's wearing a chestnut bralette and thong matching set

Absolutely! Thongs are a great everyday choice, because they can be worn under anything without giving a Visible Panty Line (VPL). Tight fitting thongs that require constant readjustment are a no-go. Our organic cotton thongs provide a good amount of coverage while maintaining a distinctive sleekness.

Are thongs bad for your health?

There’s a misconception that thongs are unhygienic and cause intimate infections. A 2018 study found no evidence that thongs cause urinary tract infections (UTIs), bacterial vaginosis (BV) or vaginal yeast infections (YV).

Research has shown that likelihood of infection is not determined by the style of underwear, but is closely linked to the fabric composition. Synthetic materials, such as polyester and nylon, are more likely to cause skin irritations and rashes. Cotton is the healthier choice because it's breathable and gentler on the skin. Cotton is also absorbent, allowing the evaporation of excess moisture that can otherwise encourage the growth of bacteria. In their vulval skin care guide, the NHS recommend always wearing loose cotton underwear.

Organic cotton thongs are even better! Because organic cotton is grown without the use of harsh chemicals, the final fibres are much longer and softer, which is great for sensitive skin. Other than the fact that it’s much better for you, organic cotton is also much kinder to the planet

What makes Y.O.U thongs so great?

A woman stands facing a dark green hedge, wearing a black bralette and black thong matching set

We’re glad you asked! Our low-rise thongs are ethically produced, made from super soft organic cotton, and make a difference to someone in need. Made by India’s leading sustainable manufacturer, our thongs are made from Fairtrade, GOTS Certified organic cotton which is PETA-Approved Vegan. This ensures that cotton farmers are paid a premium market rate and that the cotton is grown without polluting pesticides that are harmful to local wildlife, farmers’ health and our bodies.

If that wasn’t enough,we have a buy-one-give-two partnership with the charity Smalls for All. For every thong you buy, we’ll donate two pairs of underwear to vulnerable women and children in Africa and the UK, with the overall goal of helping to improve access to education and employment.

Still not convinced? We also sell bikinis and boy shorts which are just as comfortable and sustainable. Available in sizes 6-22 across 5 classic colours and 5 vibrant prints, there really is something for everyone!

If you found this post helpful, check out our other underwear guides:

Written by Melissa Watt

Leave a comment

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

All comments are moderated before being published.

Read more

SDG 15: Life on Land
Business For Good

Sustainable Development Goal 15: Life on Land

As part of our commitment to being a business for good, we're working towards 10 of the UN's Sustainable Development Goals. Today, we’re diving into Goal 15: Life on Land. What are the Sustainable...

Read more
A doctor sits with a woman preparing for a smear test
Health and Wellness

Everything you need to know about smear tests

It’s Women’s Check Up Day, an annual reminder to schedule routine check-ups. For those of us who put off appointments because of the pandemic, it’s time to get tested! Regular screening can help di...

Read more