B Corps at Y.O.U Oxford Shop

Certified B Corps are companies verified to meet the highest standards of social and environmental performance, transparency, and accountability and Y.O.U Underwear is the top of the UK B Corp list! We want to showcase the amazing work that B Corps are doing,
both in Oxfordshire and beyond, so pop into the Y.O.U Oxford shop on Saturday 25th March (12pm – 2pm) to find out more & a chance to WIN lots of B Corp goodies from local coffee, to planet-saving beer, to eco-home essentials.

Classically stylish, made from super-soft organic Fairtrade cotton and PETA-approved vegan, Y.O.U underwear is as good for the world as it is for your wardrobe..

We believe everyone should enjoy our slow fashion underwear, and we celebrate all body types. We're the highest-scoring B Corp in the UK, proving our commitment to putting purpose above profit.

With a buy-one-give-two promise, meaning we donate two pairs for every pair you purchase. Truly changing the world with Your Own Underwear!

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    Women's Almond Bikini Bottoms

    "I absolutely LOVE my Y.O.U pants. They are comfy, soft you don't even notice you're wearing any..."

    -Kate, UK
  • ★ ★ ★ ★ ★
    Men's Black Mara Trunks

    "I love these trunks. They are incredibly comfortable and the best bit is the secret reminder to make a difference."

    - Peter, Germany
  • ★ ★ ★ ★ ★
    Women's Red Mara Supportive Bra

    "Made it to the age of 24 without finding the perfect bra. Finally one which looks good, is chic & comfy!"

    - Lydia, UK