Our Blog: Sustainable Stories

A Better Friday: How Your Choices Have an Impact This Black Friday

Black Friday is looming and people in the UK are set to spend a whopping £3.9 billion hoovering up deals and discounted goods.  Why is it called Black Friday? The term was originally coined by 1...

Shop Small This Christmas: Our Covered Market Gift Guide

Christmas is on its way and what better place to do your Christmas shopping than Oxford's Covered Market! Bustling with people looking for unique, independent shops to pick up thoughtful gifts, sto...

Oxford Christmas Markets: Where to Find Y.O.U Underwear This Festive Season

It may be only the beginning of November but Christmas preparations are well underway for some people. We've noticed customers in our Oxford Covered Market shop beginning to think about gift giving...

The Ultimate Eco Friendly Gift Guide: Beautiful Gifts From Sustainable and Ethical Brands

We’re here to help you have a green Christmas this year with this gorgeous selection of eco-friendly Christmas presents from stocking stuffers to family gift ideas. We’ve curated sustainable gifts ...

Is your bra harming your health? Common fit issues and the big underwire debate

You could be wearing the wrong bra size and may not know that this can lead to health issues such as breast pain, skin irritation, and more.

Plastic Free July: Simple Swaps, Big Impact

These brilliant brands are showing the big polluters how easy it can be to eliminate plastic from everyday items. Take a look at our round up of some of the simple but impactful swaps you could make.

Visiting More of Oxford's Best B Corp Businesses (Pt.2)

Follow along to discover Oxford's top B Corp businesses!

Visiting Oxford's Best B Corp Businesses

Follow along with us to visit our favourite B Corp shops in Oxford...

5 Top Places to Visit in Oxford

The City of Oxford is the perfect location for a day out or weekend away. Combining awe-inspiring historic landmarks with quaint cobbled streets and beautiful gardens, there is no shortage of thing...

Spend a Week at Y.O.U Underwear

This week we’re giving you all a peek behind the scenes with a week in the life of our business. Every week at Y.O.U Underwear is different and every week is always busy! From stocktake to new prod...

Y.O.U in 2024 - What a Year!

2024 is coming to an end! We can't believe how quickly this year has gone by and it's been another fantastic one in the world of Y.O.U. Whilst the past year globally has been a turbulent, and at ti...

Sustainable Shopping in Oxford - It’s Our Shop Birthday!

We can’t quite believe it’s been 3 years since we first opened our shop! That time has flown by, so we wanted to take a look back at our journey from sustainable underwear pop-up to Covered Market ...

Mates of the (B Corp) Month - celebrating the B Corp brands we love

We love showcasing other brands and businesses, particularly those who are making a difference with every sale. As part of this year's B Corp Month celebrations, we've gathered together some of our...

The Story Behind our New Shop Selfie Point

From a plain black store room door, to Oxford's new selfie point in the Covered Market, hear Y.O.U Oxford's story of how they recently transformed a key part of their shop to be a local focal point...

New year, new underwear

As the calendar turns to another year, many of us find ourselves making resolutions, setting goals, and embracing the idea of "new year, new you". The process of reflection and introspection can be...

It's time we set some intentions and goals for 2024!

Happy New Year from all of us at Y.O.U!  Alongside our fair share of holiday festivities, the Y.O.U team has been in the process of cooking up some big plans for the new year and we thought we woul...

Thats a wrap! A massive festive 'Thank you' from us at Y.O.U

This is officially our last blog post of 2023 - what a year it has been! As we approach the finish line, we once again find ourselves filled with gratitude and joy for the unwavering support you ha...

Why its important to buy from Female Founded Businesses this Christmas

As the festive season is now well and truly underway and the spirit of giving takes centre stage, we've been reflecting on why it's so important to buy from female founded, owned and majority busin...

Our guide to decorating sustainably this Christmas

Over the past week, our lovely Y.O.U Christmas elves have been busy transforming our shop into a sustainable winter wonderland! This got us thinking about how much we all love making our homes and ...

Demystifying the Menopause with Emma Thomas: A Hormone to Harmony Journey

Last Thursday we had the privilege of welcoming menopause expert Emma Thomas to our Covered Market shop for a session on Demystifying the Menopause. Emma is the Founder of Managing the Menopause as...