Staying sustainable on Instagram can be tricky with constant Ads, the shopping tab and seeing all your favourite influencers promoting fast fashion! We’ve put together a list of 10 Ethical Fashion influencers who provide amazing information and tips for keeping your wardrobe sustainable.
Aja Barber
Aja is a leading voice in the ethical fashion conversation, and is vital for learning about the intersections of race, colonialism and sizing in the sustainable sphere. We also love her commitment to sharing small, sustainable fashion brands and think she’s a ‘must-follow’.
Besma Whayeb
Besma is the founder of Ethical Influencers and she writes the blog Curiously Conscious! Besma’s Instagram is full of tips on ethical and sustainable fashion, jewellery, accessory and beauty brands. Besma also hosts a clothing swap called Haulternativecloset and is an all-round champion for eco-aware living.
Aditi Mayer
Aditi is working to decolonise fashion through the power of social media. Aditi shares small and BIPOC businesses as well as helping us all learn more about the role of colonisation in fashion. Plus, her beautiful fashion photography shows that you can be stylish and sustainable!
Venetia La Manna
Venetia is a London-based slow fashion and vegan influencer. She shares lots of ethical fashion news, campaigns and information - we also love her podcast! A self-proclaimed ‘recovering hypocrite’, we love her authentic attitude to sustainable living and think her account is a great, non-judgemental space to learn more.
Emma Slade Edmondson
Emma is a Forbes100 Environmentalist and shares her colourful and ethical outfits. Alongside championing sustainable fashion, she shares tips for keeping your home and lifestyle low waste. We also love her podcast, Mixed Up, which she hosts with fellow fashion influencer Nicole Ocran about their mixed race experience.
Orsola de Castro
Orsola is the founder of Fashion Revolution, so she really knows her stuff. We love her focus on ‘loved clothes last’, which we agree with! She shares current ethical fashion events, sustainable fashion tips and advice for making your clothes last longer.
Sally aka @Callmeflowerchild
Sally’s Instagram feed is full of colour, joy and the outdoors! An advocate for thrifting and making the outdoors more inclusive, she consistently advocates for Black, Latinx and Indigienous folk.
Emi Ito
Emi raises awareness of ethical fashion and appropriation of Asian culture within fashion. She also founded the Instagram page @buyfrombipoc which celebrates BIPOC creatives who focus on sustainable and ethical fashion.
Emily Stochl
Emily hosts the Pre-Loved podcast focuses on second hand shopping tips and the thrifting industry across all her platforms. If you want to learn more about buying second hand clothes, then her account is perfect for you!
Your Eco Stylist
Not strictly an influencer, we wanted to include an account which highlighted sustainable brands for men, too. Your Eco Stylist uses a strict criteria to judge ethical brands and shares their recommendations on Instagram - a one Stop for Stylish + Sustainable Men’s Clothes.
We hope that this has given you some inspiration for filling your Instagram feed with Ethical Fashion Influencersl! If you enjoyed this post, you might like…
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By Jess Rigg
