Y.O.U blog

5 Questions To Help Spot Greenwashing

5 Questions To Help Spot Greenwashing

It can sometimes be hard to know for sure whether a brand is truly committed to ethics and sustainability. The problem of greenwashing is only bec...
How Does Fast Fashion Impact Garment Workers?

How Does Fast Fashion Impact Garment Workers?

In the lead up to International Women’s Day on 8th March 2021, we thought we’d explore the issue of fast fashion through the lens of women garment...
What’s the importance of Fairtrade?

What’s the importance of Fairtrade?

We're celebrating Fairtrade Fortnight (22nd February – 2nd March 2021), two weeks that are all about sharing the stories of the people who produce...
5 low-cost ways to make your wardrobe more sustainable

5 low-cost ways to make your wardrobe more sustainable

Sustainable fashion can often seem like a pricey, inconvenient option and the preserve of the select few who can afford to spend hundreds of pound...
Introducing our KikoRomeo Collection

Introducing our KikoRomeo Collection

In case you haven’t already spotted it, we’ve recently launched an exciting collaboration with a Kenyan designer. Our new KikoRomeo collection bri...
Valentine’s Day gift ideas from our favourite ethical brands

Valentine’s Day gift ideas from our favourite ethical brands

Whether you love it or dread it, Valentine’s Day is almost upon us! If you’re looking for a unique gift for a loved one, then check out the follow...
Seven ways of going zero waste on a budget

Seven ways of going zero waste on a budget

What’s the definition of zero waste? Zero waste is a set of principles that outline the way we can live in accordance with circular values and mov...
How to manage Sensitive Skin with Emma Heathcote-James, founder of Little Soap Company

How to manage Sensitive Skin with Emma Heathcote-James, founder of Little Soap Company

This time of year can play havoc with your skin. As we move from rooms heated artificially to the good old British wind and rain outside, the chan...
How to set and achieve your goals

How to set and achieve your goals

The start of a new year is a perfect time to talk about goal setting. “Most people overestimate what they can do in one year and underestimate wha...
Why is it important for clothing to be Vegan?

Why is it important for clothing to be Vegan?

Veganuary is all about celebrating different habits of consumption, and challenging ourselves to adopt new attitudes.  Veganism is as relevant fo...
Our Impact in 2020

Our Impact in 2020

As the year draws to a close, we thought this would be the perfect time to look back at the impact we've had across 2020! At Y.O.U Underwear, we'r...
Masks, markets and more – looking back on our year!

Masks, markets and more – looking back on our year!

To mark the end of 2020, we thought we’d take a look back at some of our highlights from the past year (and try to work out ourselves where the t...