We Opened a Shop in Oxford! It's Filled with Positive Pants and Sustainable Gifts.

Y.O.U blog

On a black background, the text reads 'This Black Friday, we're (having a sale) (struckthrough) supporting fashion revolution

We're Ditching the Black Friday Sale

We're ditching the sales this Black Friday and Cyber Monday (26th – 29th November 2021) and instead of offering a discount, we'll be donating 10% ...
Sarah holding a giant red key outside of the new shop

We've opened a shop!

We are thrilled to announce that we have our very own Y.O.U Underwear shop in Oxford's Covered Market, open now until the 28th of February 2022. ...
on a white background, the text: SME climate hub x y.o.u underwear' appears

Our Net-Zero Commitments: SME Climate Hub x Y.O.U Underwear

What is the SME Climate Hub?  The UK government is calling on Small to Medium sized companies to commit to cutting their carbon emissions in half b...
a navy blue bralette with the text 'are bralettes healthier than bras?' above

Bras vs Bralettes: Which is Healthier?

Most people with breasts can relate to struggling with tight underwires, restrictive cups and digging straps due to wearing bras. However, feeli...
11 white, cream and ivory coloured spools of cotton and wool are jumbled together on a white table

How to recycle your clothes

  To most of us, recycling is an everyday activity that requires little thought - but have you ever thought about recycling your old clothes? Ever...
Neutral toned clothes hang on a rail, with a plant on the left

How to Start a Sustainable and Ethical Capsule Wardrobe

  New to ethical fashion? Starting a sustainable capsule wardrobe is a great way to begin your journey towards a sustainable closet! We’ve put tog...
Menstrual pads and tampons lay on a white surface with the text 'Period Poverty: What Y.O.U does to help'

Period Poverty: What Y.O.U can do.

What is Period Poverty, and who does it affect? Period poverty is the lack of access to safe, hygienic menstrual products and the inability to man...
Sustainable Development Goal 12: Responsible Consumption and Production

Sustainable Development Goal 12: Responsible Consumption and Production

As part of our commitment to being a business for good, we're working towards 5 of the UN's Sustainable Development Goals. Today we want to dive in...
Sustainable Development Goal 8: Decent Work and Economic Growth

Sustainable Development Goal 8: Decent Work and Economic Growth

As part of our commitment to being a business for good, we're working towards 5 of the UN's Sustainable Development Goals. Today we want to dive in...
Sustainable Development Goal 6: Clean Water and Sanitation

Sustainable Development Goal 6: Clean Water and Sanitation

As part of our commitment to being a business for good, we're working towards 5 of the UN's Sustainable Development Goals. Today we want to dive in...
Light blue background with 'The Global Goals' in black writing. on the left there is a circle filled with the colours of the rainbow

Sustainable Development Goal 4: Quality Education

As part of our commitment to being a business for good, we're working towards 5 of the UN's Sustainable Development Goals. Today we want to dive in...
the image says 'Climate Change' and features 2 earths overlapping, one green and blue - the other red and yellow

The UN’s Plea for Climate Change Action : what can we do?

From the flash flooding in Germany to the forest fires in Turkey and Greece, Europe has experienced some extreme weather patterns. The events which...