Our Blog: Sustainable Stories
The Newest High Fashion Trend: Peekaboo bras!
There seems to be a new trend sweeping the red carpet – peekaboo bras! This appears to be the next step in the evolution of the ‘barely there’ look – gone are the sheer dresses with nothing underne...
Read moreSneak peek at a Burlesque troupe photo shoot
Burlesque dancers are known for their unapologetic body confidence and empowerment, so who better to model Y.O.U underwear at our latest photo shoot, step forward Cream Tease of Oxford - the city’s...
Read moreFour favourite affordable ethical clothing brands
Have you ever trawled the internet for an ethical alternative to a potential fast fashion purchase and been shocked at the price of a sustainable swap? Well, we have! Costs add up when working wit...
Read moreFrom Oxford to Oxford Street - Y.O.U pops up in London!
It’s a dream come true - we are thrilled to announce the launch of our pop-up shop (Mon 22nd & Tues 23rd May) in Oxford Street in London – Europe’s busiest shopping location! Read on for the a...
Read moreWomen’s Underwear Bottom Trends – what’s your favourite?
What is the purpose of the new trend for barely-there micro thongs? Good question! It’s an extremely minimalist style and not for the faint hearted … or those of us who want full coverage for our b...
Read moreHow to Mend and Revive Your Underwear
Have you ever been sad that you couldn’t wear a piece of underwear anymore because it ripped, got a hole in it or was damaged in another way? Well there is a way to reuse and save items from landf...
Read moreEarth Day Special – How Y.O.U underwear helps to protect the planet
This Saturday 22nd April, we’re celebrating Earth Day which is all about protecting the planet’s natural resources for future generations. We're doing our best to ensure that Y.O.U underwear minim...
Read moreWe’re a Sustainability Award Winner!
We're always thrilled to be nominated for an award, and it's even more exciting when we go and win one! And that’s just what happened at The Federation of Small Businesses (FSB) Awards Ceremony la...
Read moreGoing Beyond B Corp Month – What happens next?
As B Corp Month draws to a close (Friday 31st March) this blog post reflects on the inspiring ways that B Corps “Go Beyond” business as usual, to create lasting impact on people and planet, and in...
Read moreMillions of women walk for hours every day, just to collect water. But how far would you go?
The United Nations World Water Day on Wednesday 22nd March is an opportunity to highlight the huge importance of fresh water. Shockingly, 771 million people* worldwide lack access to safe water, ...
Read moreCelebrating B Corp Month - The Oxford businesses that put people, planet and purpose over profit
March is B Corp month - a time to celebrate businesses that are verified by B Corp UK to meet the highest standards of social and environmental performance, transparency and accountability - and Y...
Read moreInspirational Women at Smalls for All
This Wednesday 8th March we celebrate International Women’s Day and the theme this year is about embracing equity - but what does that actually mean and who are the trailblazing women making a dif...
Read moreThe best stainless steel water bottles in the UK 2023
This week, we're sharing a guest blog from Y.O.U Underwear's Mate of the Month - Onegreenbottle. Their stylish, stainless steel, eco-friendly bottles are reusable and refillable and perfect for the...
Read moreWhy Organic Cotton Farmers are Y.O.U’s “Fairtrade Fortnight” Heroes
Fairtrade Fortnight 2023 kicks off on Monday 27th February and running to Sunday 12th March, and this year the campaign exposes the harmful effect the climate crisis is having on the future of our ...
Read moreHeads up – this Friday 17th February is #randomactsofkindnessday, a chance to make someone’s day, week, month, or year with a small positive act of kindness. There are so many ways to be kind, su...
Read moreHow Often Should You Buy New Bras?
Replacing your bra regularly is one way to avoid the dangers of an ill-fitting bra, which can include anything from headaches to back pain from poor posture. But according to a survey carried out b...
Read moreHere at Y.O.U underwear, we believe Self-Love is truly the best relationship goal to have. If you can prioritise spending some quality time on yourself, you will build inner strength, self-compassi...
Read moreCervical Cancer Prevention Week
It’s Cervical Cancer Prevention Week from 23rd to 29th January 2023 - an annual awareness campaign to remind us why smear tests are so vital and to urge people to attend them. They’re by no means f...
Read moreLast year, we invited our Positive Pants Club (that's you lovely lot!) to quiz our Founder & CEO Sarah with your top questions about running a sustainable business. After a busy few months of C...
Read moreThree little-known facts about Y.O.U
If you’re a regular reader of this blog, hopefully you already know just how passionate we are about underwear being universally available to people in all communities, but how well do you really k...
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