Our Blog: Sustainable Stories

Our guide to decorating sustainably this Christmas

Over the past week, our lovely Y.O.U Christmas elves have been busy transforming our shop into a sustainable winter wonderland! This got us thinking about how much we all love making our homes and ...

Behind the scenes at our Movember photo shoot

Have you noticed that there are some gorgeous new faces on our website? Last weekend Katie met some amazing Oxford University students for a photoshoot with a difference! Led by Ollie, the Universi...

Celebrating two years of B Corp: A Sustainable Milestone!

At Y.O.U Underwear, we have always placed sustainability and purpose at the very heart of what we do. After more than a year of hard work through 2020/2021, we not only achieved B Corp certificati...

Demystifying the Menopause with Emma Thomas: A Hormone to Harmony Journey

Last Thursday we had the privilege of welcoming menopause expert Emma Thomas to our Covered Market shop for a session on Demystifying the Menopause. Emma is the Founder of Managing the Menopause as...

Are Menstrual Cups the Answer to Period Poverty?

Firstly, what is period poverty? Period poverty refers to the lack of access not just to period products themselves, but also associated information and resources such as adequate education around ...

How is a B Corp's impact on society and the environment assessed?

Since November 2021, Y.O.U Underwear has been the highest scoring fashion brand globally and for the past two years was the highest scoring B Corp in the UK, with a record score of 160.5!  And we ...

Mates of the Month - Neve's Bees

This blog is devoted to our Mate of the Month and fellow ethical business Neve's Bees - Oxfordshire Beekeepers making totally natural skincare from pure, natural plant oils and butters blended with...

Mates of the Month – Bare Kind

At Y.O.U Underwear we like to support our fellow ethical businesses and this month we’re showcasing Bare Kind as our Mates of the Month! We love their soft bamboo socks with animal prints and they...

Visible Mending (Sashiko): it’s cool to care.

As of 2023, it is estimated that fashion and textile production accounts for 20% of wastewater and 10% of annual global carbon emissions (Somerset council, 2023). Of the 100 billion garments that a...

Who made your clothes? Meeting the people behind my pants

The first thing I do now when I buy a new (or old) piece of clothing is check the label. Not for the material or the size but for the place in which it was made. Do you know where your clothes come...

Sneak peek at a Burlesque troupe photo shoot

Burlesque dancers are known for their unapologetic body confidence and empowerment, so who better to model Y.O.U underwear at our latest photo shoot, step forward Cream Tease of Oxford - the city’s...

Four favourite affordable ethical clothing brands

Have you ever trawled the internet for an ethical alternative to a potential fast fashion purchase and been shocked at the price of a sustainable swap? Well, we have!  Costs add up when working wit...

From Oxford to Oxford Street - Y.O.U pops up in London!

It’s a dream come true - we are thrilled to announce the launch of our pop-up shop (Mon 22nd & Tues 23rd May) in Oxford Street in London – Europe’s busiest shopping location! Read on for the a...

Going Beyond B Corp Month – What happens next?

As B Corp Month draws to a close (Friday 31st March) this blog post reflects on the inspiring ways that B Corps “Go Beyond” business as usual, to create lasting impact on people and planet, and in...

Millions of women walk for hours every day, just to collect water. But how far would you go?

 The United Nations World Water Day on Wednesday 22nd March is an opportunity to highlight the huge importance of fresh water. Shockingly, 771 million people* worldwide lack access to safe water, ...

Celebrating B Corp Month - The Oxford businesses that put people, planet and purpose over profit

March is B Corp month - a time to celebrate businesses that are verified by B Corp UK to meet the highest standards of social and environmental performance, transparency and accountability - and Y...

Inspirational Women at Smalls for All

This Wednesday 8th March we celebrate International Women’s Day and the theme this year is about embracing equity - but what does that actually mean and who are the trailblazing women making a dif...

The best stainless steel water bottles in the UK 2023

This week, we're sharing a guest blog from Y.O.U Underwear's Mate of the Month - Onegreenbottle. Their stylish, stainless steel, eco-friendly bottles are reusable and refillable and perfect for the...

Best of Y.O.U in 2022!

In this last blog of the year, we're celebrating the moments we're most proud of in 2022, and sharing a sneak preview of what's to come in 2023 - including the launch of our fibre-to-fibre recyclin...

Christmas Eco Gifts - Organic and Ethical for under £20! 🎄

Help is here! If you need last minute eco-friendly gifts, you could find JUST what you're looking for below - we've got eco gifts from £10 to £20 including organic cotton hair scrunchies, organic c...