Our Blog: Sustainable Stories

What is Circular Fashion?

Today we want to talk about circular fashion, and what we're doing to ensure our underwear don't end up in landfill, and can be turned into something useful! What is Circularity in Fashion? Circul...

International Day of Indigenous People - Supporting Maasai Girls

Tomorrow, August 9th 2022, is the UN's International Day of Indigenous People. Our Mara collection is inspired by, celebrates and gives back to an Indigenous community in Kenya, called the Maasai. ...

An Eco-Friendly Guide to Visiting Oxford

Oxford was recently ranked the second most sustainable city in the UK! As it's the place where Y.O.U Underwear was founded, and where we have our Oxford Covered Market Shop, we wanted to share some...

How to Be Sustainable on a Budget

With the current cost of living crisis, many consumers are faced with tough decisions, and don't have the time or band-with to consider the sustainability of their purchases. However, the climate c...

Introducing Tabitha Eve...

At Y.O.U Underwear, we want to make sustainability simple and accessible. Available in-store and online, our marketplace is home to eco-friendly products from brands who, like us, want to make a di...

10 Sustainable Swaps for Plastic-Free July

Plastic Free July is a global movement that helps millions of people be part of the solution to plastic pollution – so we can have cleaner streets, oceans, and beautiful communities. Will you be p...

8 Tips For an Eco-Friendly Family Summer

Whether you’re an ardent recycler who never forgets their reusable coffee cup and canvas bags or simply a busy parent looking for some quick tips, it can be really easy to get your family to live a...

6 reasons to support small businesses

As a small social enterprise, we’re forever grateful to our customers for helping us change the world one pair of pants at a time. We also know how important it is to support our fellow small busin...

Holiday Packing with Y.O.U Underwear

Summer is finally here and many of us are starting to holiday for the first time in two years. If you’re out of practice, don’t worry! We’ve compiled a handy guide so you won’t forget to pack the e...

How to Have a Plastic-Free Period

This week marks Water Saving Week (23rd to 27th May) and Menstrual Hygiene Day (28th May). With both awareness campaigns just a day apart, we wanted to explore the links between plastic-free period...

A Guide to Digital Sustainability

What has digital got to do with sustainability? A lot actually! Every email we send, every website we load and every post we like emits a small amount of carbon dioxide. Currently, the internet is ...

6 Reasons to Choose Fairtrade Cotton

Fairtrade is more than just a symbol; it’s a global movement set up to help improve the lives of farmers and producers in exploited regions. This Fairtrade Fortnight (21st February - 6th March), we...

5 Sustainable Valentine's Gift Ideas

If you want to show your loved ones some love this Valentine's Day, why not do it sustainably? We've curated a selection of ethical and eco-friendly Valentine's gifts for all recipients and picked...

7 Eco-Friendly New Year's Resolutions

With January just around the corner, everyone will be starting to give some thought over to what their New Year's resolutions will be. Maybe this year is your year to incorporate some eco-friendly...

10 Ethical Stocking Filler Ideas, all under £10!

It's that time of year again...  Maybe the Christmas shopping panic has already set in, or maybe you're feeling more on top of it than last year when everything  was bought in a rush on Christmas...

Sustainable Christmas Gifts for Under £25

Christmas is looming, and so is the inevitable panic buying that often involves throwing our morals out the window for something easy, cheap, and unsustainable. Trust me, it happens to the best of ...

We're Ditching the Black Friday Sale

We're ditching the sales this Black Friday and Cyber Monday (26th – 29th November 2021) and instead of offering a discount, we'll be donating 10% of our underwear sales over the weekend to Fashion...

How to recycle your clothes

  To most of us, recycling is an everyday activity that requires little thought - but have you ever thought about recycling your old clothes? Every second, the equivalent of a rubbish truck of clo...

How to Start a Sustainable and Ethical Capsule Wardrobe

  New to ethical fashion? Starting a sustainable capsule wardrobe is a great way to begin your journey towards a sustainable closet! We’ve put together a list of some of our favourite fair trade, ...

The UN’s Plea for Climate Change Action : what can we do?

From the flash flooding in Germany to the forest fires in Turkey and Greece, Europe has experienced some extreme weather patterns. The events which occurred over the last month have already claimed...