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Our newly decorated Oxford Covered Market Store changing rooms

"Your Worth Is Not A Pant Size"- the importance of underwear in body positivity.

Our newly decorated Oxford Covered Market Store changing rooms

"Your Worth Is Not A Pant Size"- the importance of underwear in body positivity.

What is body positivity? Body positivity emphasises the importance of accepting and embracing all body types and sizes - obviously people come in different shapes and sizes, and we think this diver...

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Menopause
events

Demystifying the Menopause with Emma Thomas: A Hormone to Harmony Journey

Last Thursday we had the privilege of welcoming menopause expert Emma Thomas to our Covered Market shop for a session on Demystifying the Menopause. Emma is the Founder of Managing the Menopause as...

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Pumpkins on windowsill
Ethical Fashion

How to Have a Happy and Sustainable Halloween

Halloween itself is not inherently unsustainable, but certain aspects of the way it is celebrated are not very planet-friendly. For example, a shocking 7 million Halloween costumes are thrown out e...

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A hand holding up a menstrual cup with a pink background
Business For Good

Are Menstrual Cups the Answer to Period Poverty?

Firstly, what is period poverty? Period poverty refers to the lack of access not just to period products themselves, but also associated information and resources such as adequate education around ...

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Future Dream's 'Change and Check' sticker

Can I have Breast Cancer and Feel Fine...?

Breast Cancer is a scary subject, but we cannot pretend that it does not exist - breast cancer is the most common cancer in the UK and the second leading cause of cancer-related deaths. Depending o...

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How is a B Corp's impact on society and the environment assessed?
Business For Good

How is a B Corp's impact on society and the environment assessed?

Since November 2021, Y.O.U Underwear has been the highest scoring fashion brand globally and for the past two years was the highest scoring B Corp in the UK, with a record score of 160.5!  And we ...

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Organic September campaign image
Business For Good

How can I get involved in Organic September? Plus an exciting giveaway...

Organic September is a month-long campaign which aims to raise awareness of organic products, and the brands, producers and farmers who bring them to us in the UK. Organic September is organised by...

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Mates of the Month - Neve's Bees
Business For Good

Mates of the Month - Neve's Bees

This blog is devoted to our Mate of the Month and fellow ethical business Neve's Bees - Oxfordshire Beekeepers making totally natural skincare from pure, natural plant oils and butters blended with...

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Two girls looking at a globe
Ethical Fashion

Sustainable 'Back to School' Essentials

As we approach September, there will be one thought on every child's and parent’s mind: school. Going back to school is an exciting but also scary time – and back-to-school shopping can also be an ...

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Earrings made from recycled Y.O.U mailing bags
Business For Good

Carbon Neutral Jewellery - Earrings Made From Recycled Y.O.U Mailing Bags!

There is nothing trendier than sustainable, zero-waste fashion. This year's Met Gala was a testament to this, with Emma Watson stealing the show in a stunning gown made from different fabrics that ...

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Lionesses

Why do the Lionesses wear different kit to the men? It's underwear related...

Following their triumph at the EUROS in 2022, our Lionesses are clawing at victory once again in the Women’s World Cup 2023. Despite an eventful game against Nigeria, the Lionesses have made it thr...

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Lucy Jeffrey, Founder of Bare Kind
Business For Good

Mates of the Month – Bare Kind

At Y.O.U Underwear we like to support our fellow ethical businesses and this month we’re showcasing Bare Kind as our Mates of the Month! We love their soft bamboo socks with animal prints and they...

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Visible Mending (Sashiko): it’s cool to care.
Business For Good

Visible Mending (Sashiko): it’s cool to care.

As of 2023, it is estimated that fashion and textile production accounts for 20% of wastewater and 10% of annual global carbon emissions (Somerset council, 2023). Of the 100 billion garments that a...

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Model wearing our pink set
Ethical Fashion

Sustainable Barbie Fashion

 In 2023, we are certainly living in a ‘Barbie World’. The highly anticipated Barbie movie, starring Margot Robbie and Ryan Gosling, is currently dominating the box office, and has driven social me...

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Who made your clothes? Meeting the people behind my pants
Business For Good

Who made your clothes? Meeting the people behind my pants

The first thing I do now when I buy a new (or old) piece of clothing is check the label. Not for the material or the size but for the place in which it was made. Do you know where your clothes come...

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Model wears Y.O.U yellow Mara matching set
Ethical Fashion

Sustainable Summer Holiday Essentials

Time to dust off your cases and rucksacks, summer holidays are looming! Whether you're a last minute packer or an organised planner, this blog shares some must-have sustainable essentials to pack f...

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Organic cotton net shopping bag
Business For Good

Say no to single-use plastics

Can you change some bad plastic habits in just one month? Plastic Free July is the perfect time to try! Whether it’s ditching pre-packed food or avoiding lining bins with plastic bags, this blog re...

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Shapewear and the Pursuit of Body Perfection
Ethical Fashion

Shapewear and the Pursuit of Body Perfection

Recently, we have been noticing the prominence of viral shapewear hitting our screens. It seems like every other post on social media is an advert for shapewear in some way or another - our feeds h...

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How is Y.O.U underwear made? Meet our Manufacturer
Business For Good

How is Y.O.U underwear made? Meet our Manufacturer

In May 2023, Sarah Jordan, CEO & Founder of Y.O.U underwear travelled to Chennai and Tiruppur in Tamil Nadu, Southern India where our manufacturers are based, to see first-hand how our organic...

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Do it for Dad - The best organic cotton underwear for men
Ethical Fashion

Do it for Dad - The best organic cotton underwear for men

Dad appreciation blog! It’s Father’s Day on Sunday 18th June, and if this is an occasion you celebrate, we’ve got you both covered with our timeless, always needed, gifts of trunks for Dad. No worr...

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