Our Blog: Sustainable Stories
In this last blog of the year, we're celebrating the moments we're most proud of in 2022, and sharing a sneak preview of what's to come in 2023 - including the launch of our fibre-to-fibre recyclin...
Read moreChristmas Eco Gifts - Organic and Ethical for under £20! 🎄
Help is here! If you need last minute eco-friendly gifts, you could find JUST what you're looking for below - we've got eco gifts from £10 to £20 including organic cotton hair scrunchies, organic c...
Read moreHave an Ethical Christmas - Support a Small Business
Christmas is fast approaching, and it’s the perfect time to highlight Small Business Saturday to help kick start or top up your gift shopping this Saturday 3rd December! Small Business Saturday UK ...
Read moreIt's that mayhem time of year again! Today is known as "Black Friday" - the start of the Christmas shopping season when retailers slash their prices with sky high discounts to woo us and make us fo...
Read moreWe're committed to growing our Positive Pants Club and a great way to do this is with transparency and trust - so we invited our customers to quiz our Founder & CEO Sarah with your burning ques...
Read moreThe Best Things Come in Threes
There is a saying "Good Things Come in Threes" and that certainly rings true for Y.O.U Underwear! This week (18th October 2022) sitting proudly on top of our shop counter are these three wonderful ...
Read moreUnderwear, Fast Fashion and our Mental Health
Monday 10th October marks World Mental Health Day - and this blog is all about shining a light on the relationship between fashion and our mental health and what makes us happy. How can shopping fo...
Read moreA heads up that October is Breast Cancer Awareness month – a cause very close to our hearts. In the run up to that, we want to talk about why breast cancer awareness is so important, the work we do...
Read moreToday we want to talk about circular fashion, and what we're doing to ensure our underwear don't end up in landfill, and can be turned into something useful! What is Circularity in Fashion? Circul...
Read moreAn estimated 350,000 tonnes of clothing go into landfill in the UK every year! Circular and Zero Waste fashion is all about finding ways to keep these materials in the useful cycle for as long as p...
Read moreIntroducing Leiho: Reducing Homelessness in the UK
Socks are almost as essential as underwear, so we wanted to give you a sustainable option that gives back - just like we do! Our sustainable marketplace is the place that we have curated our favou...
Read moreWe're One of The Best for the World™ B Corps of 2022!
We are beyond happy to share that we’ve been recognised as one of the Best for the World™ B Corps of 2022! To be Best For The World, B Corps must have scores in the top 5% of one or more of the f...
Read morePositive Pants: we’ve donated over 23,000 pairs of underwear!
At the beginning of Y.O.U Underwear's Journey, we set ourselves the ambitious goal of donating 23,000 pairs of underwear by 2023. We’re so proud to say that, 6 months ahead of schedule, we have exc...
Read moreHoliday Packing with Y.O.U Underwear
Summer is finally here and many of us are starting to holiday for the first time in two years. If you’re out of practice, don’t worry! We’ve compiled a handy guide so you won’t forget to pack the e...
Read moreThongs are like marmite: some people swear by them, others firmly avoid them. We know underwear is a matter of personal preference, but it’s just as important to make informed purchases. We’re ans...
Read moreWhat is Fashion Supply Chain Transparency?
The 9th annual Fashion Revolution Week is in full swing and this year’s theme is MONEY FASHION POWER. From 18th to 24th April 2022, activists, citizens and brands around the world will come togethe...
Read moreWhat is Regenerative Business?
At Y.O.U Underwear, giving back is at the heart of what we do. Every Y.O.U purchase supports women and children facing period poverty, provides fair wages for our garment makers, and is sourced fro...
Read moreVictoria's (Dirty) Secret: Pay Your Garment Workers!
Have you ever paid for a Victoria’s Secret bra? Well Victoria’s Secret hasn’t paid for theirs! For over 15 years, workers at The Brilliant Alliance Thai Global (Now Clover Ltd) sewed lingerie fo...
Read moreHow To Make Your Underwear Last Longer
‘Repair and mending doesn’t mean we can’t afford to buy something new, it means we can’t afford something being thrown away. What used to be a badge of shame is now something to be proud of’ – Fash...
Read morePositive Pants: Our Impact in 2021
We might be coming towards the end of B Corp Month, but we’re as committed as ever to taking you #BehindTheB. From reducing our environmental impact to increasing our social one, we understand the ...
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